When was Lattafa Jouri released?

Jouri by Lattafa Perfumes was officially launched in 2026.

What are the main notes in Jouri?

The fragrance features top notes of Orange, Cherry, and Pitahaya; heart notes of Water Lily, Raspberry, Peony, and Frangipani; and a base of Vanilla, Tonka, and Patchouli.

Is Lattafa Jouri for men or women?

Jouri is a Floral Fruity fragrance specifically designed for women.

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Lattafa

Lattafa Jouri EDP

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$45.00

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OFFICIAL CELEBRATION

Inspired by:

La Bomba by Carolina Herrera

Launched in 2026, Jouri is a vibrant and high-performance addition to the prestigious Lattafa Perfumes collection. This fragrance is a masterful perfume that embodies a playful, feminine, and high-fashion energy, celebrated for its unique Floral Fruity signature. It opens with an electric, zesty burst of Orange, Cherry, and Pitahaya (Dragon Fruit), providing an immediate sense of uplifting luxury and sparkling solar energy.

The heart introduces a unique and soothing fusion of Water Lily, Raspberry, Peony, and Frangipani, adding a layer of airy aromatic sophistication that feels both modern and incredibly fresh. As it dries down, it settles into a rich, commanding base of Vanilla, Tonka, and Patchouli, creating a deep, velvety, and legendary trail. This high-concentration Eau de Parfum is built for impressive endurance, making it a signature choice for the modern woman.

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Made in : United Arab Emirates (UAE)

Volume : 100ml

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FRAGRANCE NOTES

Top: The first notes you smell

Orange, Cherry and Pitahaya

Middle: The heart of the perfume

Water Lily, Raspberry, Peony and Frangipani

Base: The notes that linger all day

Vanilla, Tonka and Patchouli

Ingredients: Alcohol Denat., Parfum (Fragrance), Aqua (Water), Alpha-Isomethyl Ionone, Limonene, Linalool, Citronellol, Geraniol, Benzyl Benzoate, Citral, Benzyl Alcohol, Eugenol.

Vegan Cruelty-free Clean ingredients

How to use

Apply 3–5 sprays to pulse points: the wrists, base of the neck, and behind the ears. This fragrance has a complex evolution—from fruity to floral to woody—so allow it to settle on the skin naturally without rubbing. For maximum impact in evening settings, apply a light mist to your clothing to carry the rich Cognac and Oakmoss trail longer.

FAQS

What does Lattafa Jouri smell like?
It is a sophisticated Floral Fruity perfume featuring a bright tropical opening of Pitahaya and Cherry, a luminous floral heart of Water Lily and Frangipani, and a smooth, rich creamy base of Vanilla and Tonka. It smells like a sun-drenched garden escape—vibrant, sweet, and exceptionally polished.

When was this fragrance released?
Jouri is a new fragrance officially launched by Lattafa Perfumes in 2026.

Is it suitable for daily wear?
Yes, its unique balance of fruity freshness and floral depth makes it an exceptional year-round fragrance. It excels in daytime social gatherings and professional environments where you wish to project a refined, energetic image.

How does the Pitahaya note affect the scent?
The Pitahaya (Dragon Fruit) in the top notes provides a distinct, watery sweetness that, when combined with Orange, creates a unique solar energy that sets this fragrance apart from traditional florals.