Launched in 2023, Lattafa Jasoor is a high-performance fragrance designed for those who want to project confidence and sophistication. The name "Jasoor" translates to "Brave" or "Daring," which is reflected in its bold, gold-filigree bottle design and its complex scent profile. It opens with a vibrant, refreshing burst of apple, bergamot, and cardamom, providing an immediate aromatic energy. As it settles, Lattafa Jasoor reveals a heart of geranium, lavender, and tobacco, finishing with a creamy, long-lasting base of tonka bean, leather, and patchouli.
Because it is an Eau de Parfum, it features a high concentration of fragrance oils that ensure a smooth transition from the fresh opening to the warm, woody dry down. Jasoor is celebrated for its excellent longevity, typically staying on the skin for 8 to 10 hours. It is a versatile unisex choice that works exceptionally well as a signature office scent or a refined evening fragrance for social gatherings.